Studio AV By Gaurav & Nitesh
Studio AV by Gaurav and Nitesh, a clothing brand that focuses onto Bridal Lehengas and Ethnic Wear for Women. The brand wanted to showcase it's products to more customers but only to their target audience. Their objective was to increase their revenue through the digital platforms. Team Skaly understood their requirements and chalked out a strategy that would suit the brand.
The main challenge was to maintain a social media platform that is aesthetically appealing and showcasing their products in the best way and to analyse and check how people are responding to the same.
The main strategies that was followed to make the implementation successful and achieve the results are:
- 1. We created a visually captivating social media feed that highlights the intricate details of their bridal lehengas and ethnic wear, maintaining a consistent aesthetic. Engaging content included behind-the-scenes glimpses, customer testimonials, and styling tips, fostering a loyal community of fashion-forward brides and women seeking exquisite traditional attire.
- 2. Utilizing data-driven insights, we ran precision-targeted ads on platforms like Instagram and Facebook, focusing on demographics such as engaged couples, wedding planners, and individuals interested in bridal fashion. These ads showcased the brand's unique designs and quality, driving relevant traffic to their website and ultimately boosting revenue.
