SOCIAL MEDIA MARKETING – YOUR STORY SPEAKS
Neha, a college student, has spent a lot of time seeking for a reputable pickup and drop-off shoe cleaning service. Her hectic schedule demanded a realistic response. She came upon an advertising one day as she scrolled through her social media account. It was for a company that offered online reservations and delivery for shoe washing services. Neha was fascinated by how handy it was, so she decided to test it.
If you were a shoe cleaning company that was a bit out of the way from Neha's house, offered pick-up and drop-off services, and accepted phone reservations, how would Neha find out about you?
She went online, filled out her information, and set up a pickup time for her shoes. She wouldn't go out of her way to physically look for a store, which is where social media marketing comes in.
A service that will increase the visibility of your company among all people, but notably among Gen Z and millennials who have access to social media at their fingertips.
WHY SHOULD YOU COME TO SKALY?
1. Broader reach than just a single site.
2. Engage with clients and establish connections.
3. Possibilities for customized advertising at a reasonable price.
4. Display goods and services using visual content.
5. Acquire insightful data and analytics.
6. Utilize the influence of word-of-mouth advertising.
7. Engage in competition in the online market.
8. Increasing a physical location's foot traffic.
ARE YOU A SMALL BUSINESS?
We Can Help You BY:
1. Elevating Sense of Brand.
2. Providing affordable marketing.
3. Providing personalized marketing.
4. Increasing client interaction Promoting goods and services.
5. Generating leads and increasing traffic to websites.
6. Fostering community.
7. Collecting consumer insights.
8. Fostering possibilities for collaboration.
ARE YOU AN SME?
We can help you by:
1. Making direct interaction with clients.
2. Fostering client loyalty and trust.
3. Advertising with a specific demographic in mind.
4. Obtaining customer thoughts and feedback.
5. Observing rivals and market trends.
6. Building community and customer engagement.
ARE YOU A DECADE OR OLDER BUSINESS?
We can help you by:
1. Preserving and enhancing brand recognition.
2. Reaching out to new demographics.
3. Establishing authority and credibility in the business.
4. Using social media for assistance and customer service.
5. Presenting new and innovative products.
6. Keeping track of and responding to market developments and rivals.
7. Establishing strategic alliances and relationships.
8. Collecting industry intelligence and client input through social listening.
ARE YOU THINKING OF JUST STARTING?
We Can Help You By:
1. Establishing early brand presence and recognition.
2. Establishing a solid web presence right away.
3. Defining a target market and a niche.
4. Highlighting the value proposition and special selling characteristics.
5. Creating a buzz and a sense of anticipation for the new company.
6. Generating interest in a website or real location.
7. Using social media as a practical and affordable marketing technique.
SERVICES IN SOCIAL MEDIA MARKETING:
Social Media Planning: To effectively use social media platforms, a complete strategy must be developed. This entails establishing specific objectives, identifying target markets, and selecting the platforms that are best for the company. A well-thought-out approach provides consistent message across platforms and assists in coordinating social media activities with overall marketing goals.
1
Page Management: Page Management entails daily administration of social media accounts and pages. This entails developing and optimizing profiles, tracking user interaction, answering questions and messages, and preserving a recognizable brand voice. A strong online presence is created and meaningful connections with clients are fostered through good page management.
2
Content development(video, posts, gifs, reels, and shorts): Content development is a key component of social media marketing. It entails producing interesting and pertinent content in a range of media types, including videos, posts, GIFs, reels, and shorts. In order to maximize user interaction and engagement, content is customized to the particular platform and target audience. Engaging images, snappy titles, and educational articles all work to capture interest and leave a lasting impact.
3
Spam monitor: It's critical to keep a secure and authentic atmosphere on social media platforms. With the help of monitoring platforms, spam, phoney accounts, and improper content are found and managed. Businesses may promote a positive online reputation and promote genuine relationships by swiftly correcting such problems.
4
Social Media Postings: To have an active presence on social media, posting must be regular and strategic. Social media postings include managing the timing of content publication across platforms. This guarantees the target audience's maximum exposure and participation. Utilizing pertinent hash tags, interesting descriptions, and aesthetically attractive material effectively helps draw viewers in and promotes conversation.
5
Ad management: Paid social media advertising campaigns may greatly increase a company's reach and bring in specific customers. Ad management entails the conception, planning, and administration of these campaigns. Businesses may produce effective advertising that engage with the target audience by determining particular marketing goals, such as lead generation or sales conversion. In order to maximize return on investment, ad performance should be tracked and improved.
